MGNSW Audience Development Fund (ADF) 2025

The Audience Development Fund (ADF) is a Create NSW devolved funding program, administered by Museums & Galleries of NSW (M&G NSW). Applications are made via the Create NSW SmartyGrants system, however M&G NSW manage the processing and assessment of this grant and all enquiries should be directed to M&G NSW at susanw@mgnsw.org.au. For more information on this grant please visit M&G NSW’s website. The guidelines can be found HERE

The fund offers public galleries in NSW assistance in targeting and developing new audiences. It encourages galleries to create innovative public programs that engage visual artists and the community. The fund is designed to support galleries to develop and trial new models for engaging audiences that will increase immediate and future attendance, access and participation.

Applications that create new or extend existing partnerships within regions are strongly encouraged.

Applicants are also encouraged to target audiences from the following priority areas; people living and/or working in regional NSW people living and/or working in Western Sydney, NSW Aboriginal people, people from culturally and linguistically diverse backgrounds, people with people with disability or who are d/Deaf.

The Audience Development Fund is a Create NSW devolved funding program, administered by Museums & Galleries of NSW (M&G NSW) on behalf of the NSW Government.

All applications and support material must be submitted online by the closing date.

Applicants should contact M&G NSW to discuss their project prior to submitting an application. M&G NSW staff are on hand to provide advice on developing projects, writing grant applications, and budgeting.

For more information or to discuss a project please contact Susan Wacher, Funding & Programs Manager - susanw@mgnsw.org.au.